HubSpot Developer & Consultant in Michigan — Work Directly With Jake Lett

I'm Jake Lett, a certified HubSpot CMS developer and consultant in Michigan. I build the parts of HubSpot most marketers and agencies can't: custom themes and modules, HubDB-driven pages, CMS migrations, and marketing automation.

When you hire me, I write the code and configure the account myself. No account managers, no offshore dev team, no telephone game between you and the person doing the work.

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Why hire a HubSpot consultant instead of an agency?

HubSpot is easy to start and hard to master. Agencies often assign a junior developer to your account and route everything through a project manager, which adds cost and slows every change. As an independent consultant, I'm the developer, the strategist, and your point of contact — so a module tweak takes a message, not a change request.

My HubSpot background is deeper than most agencies can staff:

• HubSpot CMS Developer certified, plus Inbound Marketing, Marketing Software, and Sales Software certifications
• Author of Building a Business Website with HubSpot CMS, a guide to using HubSpot as an alternative to WordPress and Webflow
• Built the Industrial Pro theme, selected for the HubSpot asset marketplace to help manufacturers launch sites fast
• Created Jake Addons, a library of HubSpot CMS modules businesses use to improve sites without hiring a developer
• Migrated the DBCI website into HubSpot with custom business units and modules, and ran HubSpot for global marketing teams at Altair Engineering and Janus International

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How much does a HubSpot developer cost?

Every engagement is scoped up front so you know what you're paying for:

• HubSpot QuickStart — from $3,000. Get up and running on HubSpot: sales pipeline setup, lead routing, custom properties, and inbox connection.
• CMS migration & design refresh — from $5,000. Move your site onto the HubSpot CMS with a brand refresh, custom templates, and conversion optimization.
• Advisory & training — $1,000 per month. For in-house teams that need a senior HubSpot developer on call for guidance, reviews, and training.
• Custom module & theme work — quoted per project after a short scoping call.

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Frequently Asked Questions

What does a HubSpot developer do?

A HubSpot developer builds and customizes what you can't do in the drag-and-drop editor: custom CMS themes and modules, HubDB-driven pages, serverless functions, marketing automation, and CRM setup. I handle the technical HubSpot work so your marketers can focus on content and campaigns.

Should I hire a HubSpot freelancer or a HubSpot agency?

Hire a freelance HubSpot consultant if you want the certified developer doing the actual work and one point of contact. Hire an agency if you need a large multi-role team and your budget covers the overhead. With a solo consultant, more of your budget goes into building instead of account management.

How much does HubSpot CMS development cost?

A HubSpot QuickStart implementation starts at $3,000. A full CMS migration and design refresh starts at $5,000. Ongoing advisory and training is $1,000 per month. Custom module and template work is quoted per project after a short scoping call.

Are you a certified HubSpot developer?

Yes. I hold the HubSpot CMS Developer certification along with Inbound Marketing, Marketing Software, and Sales Software certifications from HubSpot Academy. I also wrote the book Building a Business Website with HubSpot CMS and have themes in the HubSpot marketplace.