Jacob Lett Digital Marketing & Web Design Specialist
Financial Website Redesign

Before & After

Financial Website Redesign

Digital Style Guide

Financial Website Redesign

Financial Website Redesign

I was responsible for creating interior page templates that would remain visually consistent with the existing homepage design. I worked closely with a team of developers and content writers to develop a series of page templates to support our site architecture and content. Once a working prototype was tested and approved, I then began to find appropriate photography for the entire site. In addition, I coordinated code changes with third-party vendors to ensure visual consistency between our sites after launch. Using red sparingly for links and buttons created a visual hierarchy and a clear path to a desired action for each page.

  • Role User interface/experience design, vendor coordination, and site promotion graphics
  • Technology Adobe Photoshop, Textmate, and Adobe CQ5 CMS
  • Timeline Seven months
  • Employer Flagstar Bank - Troy, Michigan
  • ( flagstar.com

Jacob Lett 541613
Website graphic design and digital marketing services. Specializing in responsive WordPress sites, search engine optimization, and marketing support for local businesses.
Clinton Township
United States
(586) 258-8627

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